Archive for March, 2008

Is Hiring Another Sales Person Really the Answer?

Thursday, March 27th, 2008

ATXWebmasters.com just posted a good article on search engine optimization and how it can increase your website sales. The article outlines reasons why getting your website optimized is like adding another sales person or two to your staff. I can honestly say that, this is VERY TRUE. Our website generates roughly 50% of our leads because our website is optimized and currently has over 700 first page listings in Google. Not to mention Yahoo, Live, and Ask. The best part about having your website generate new leads and sales is, there are no additional employee expenses to deduct. Which, in turn, produces a higher profit margin for your company.

Now, lets dig a little deeper and think about how much new employees cost your company:

  • Recruiting Expenses
  • Drug screening
  • Background checks
  • Employee Salary
  • Employee Commissions
  • Employee Benefits - Healthcare, Vacations, etc.
  • Employment Taxes - S.S., Medicare, Worker’s Comp, etc.
  • Office Space
  • Office Equipment

I could probably go on forever outlining the costs associated with employees, and so could you. So back to the point of the article on ATXWebmasters.com, which was: Why hire another EXPENSIVE and unproductive employee, when you can have your website generate new leads and sales for you?

The SEO service that ATXWebmasters’ provides is very cost effective, and highly profitable for your company. The cost’s associated with the seo service depends on the size of the website, plus the competition in your market. However, ATX does provide a “Basic” SEO service for $999, that will provide great results for most small - medium sized businesses with a website under 20 pages. With that in mind, how much did you spend hiring your last employee? …. that much huh? LOL..

Well my friends, consider contacting ATXWebmasters a Cleveland SEO Firm today for a Free Website Analysis and Quote, or call 440-205-9500.

2 SEO Plugins For WordPress You Can’t Live Without

Monday, March 24th, 2008

Even though WordPress has great search engine optimization tools built in, such as the ability to use static URLs called Permalinks, there are much more plugins available to get your WordPress Blog Optimized for Google.

For instance check out these SEO Plugins For WordPress:

Google XML Site Map Generator for WordPress - This is a must have for every WP blog . It is a true sitemap generator which is highly customizable from its own options page in the WordPress admin panel. The plugin Notifies Ask.com, Google, MSN Live Search and YAHOO about changes via ping which is great.

Meta Description Plugin for WordPress - This seo plugin provides a dynamic description depending on the query-type or page you are on. The Meta Description Tag Plugin For WordPress is very easy to install and will provide superior results in the major search engines such as, Google, Yahoo, and Live Search.

If you would like your blog optimized for search engines, contact ATXWEBMASTERS or visit http://www.atxwebmasters.com/seo

Sitelinks Now Showing For ATXWebmasters.com

Tuesday, March 11th, 2008

Here is a screen shot of ATX WEBMASTERS’ sitelinks from the Google SERPS. The links automatically generated from Google are NOT what we would have chosen, but we’ll take them anyway! Someday, (hopefully soon) Google will open up and give us “webmasters” a little more direction on how to edit these. As for right now, all we are able to do is turn them off in the webmaster tools page.

Sitelinks are automatically generated from Google’s Sitelink Algorithms for well optimized, and structured websites. Google shows the Sitelinks in the results pages when they think it’ll be useful to the user. To learn more about SiteLinks, visit Google’s Help Pages.

Google PR Update Shows Results For ATX Webmasters

Tuesday, March 11th, 2008

Snippet from our latest press release:

Mentor, Ohio – ATXWEBMASTERS, a full service Web site development and Internet marketing company serving Northeast Ohio, has attained a Google Page Ranking of 4. Such a high ranking defines ATXWEBMASTERS as a powerful and trusted Web site.

“Just nine months ago, ATXWEBMASTERS had a Google Page Rank of 1,” said Tom McDowell, president of ATXWEBMASTERS. “Since then, our Senior Web Developer and SEO, Brian Petti, has worked hard to develop our site and he has used his knowledge of search engine optimization to place ATXWEBMASTERS in such a commanding position.”

For more information on ATX WEBMASTERS and Search Engine Optimization, please contact us or visit our web site : http://www.atxwebmasters.com