The Importance of Hosting and SEO
Thursday, November 1st, 2007You’ve developed your laundry list of your Web hosting needs. Now how do you go about finding a company that provides fast, reliable service that benefits your Web site? Search engines like Google want some assurance that your Web site is always going to have a strong presence – and not be a site that is accessible 50 percent of the time. A good hosting service will give you that presence.
If your server is not guaranteed to be up 99.9 percent of the time, there is a good chance your site will be down when a spider or editor visits your pages. If your site is not viewable, it will be detrimental to your rankings. If you do not have 24/7 access to your files, this will eventually slow the optimization process of your site.
Many search engines give a lot of emphasis to the home page of a particular domain. The home page of a domain will often rank higher for a particular keyword than any other page . When you use some of the free hosting services, your index.html page is the home page of your site, but not of that domain. Therefore, in these search engines, your site will find it very difficult to make it to the top 20 or top 30, let alone the top 10 for some of the really competitive keywords. Just think of the amount of traffic that you will lose if this happens. See why you need reliable hosting?
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Web hosting is one of the not-so-obvious items that can make or break a Web business (http://www.seofirm.biz/resourceswebhosting.htm). If your web hosting service has poor reliability and your Web site is down when the search engine robots visit your site, this will adversely affect visitors seeking your products and services and your search engine rankings. If a robot cannot spider your site, it will not be indexed.
If your in the market for a reliable host, contact ATX for Hosting Services.